Company History

RB Sellars was established  20 years ago, and as an Australian owned family business RB Sellars has been proudly outfitting rural and regional Australia since 1996.

Having launched initially with a modest menswear selection, including our famous Burton Workshirt, we have grown over the years to now offer a wide selection of workwear and casual clothing for men, women and children.

Well recognised for reliable products at extremely reasonable prices we are committed to remaining affordable without compromising quality.

All of our products are designed in-house and made from premium yarn fabrics, ensuring the quality is equal or superior to other more expensive brands.

We constantly strive for excellence and encourage you to provide us with your valuable comments and suggestions. Please call our Customer Service Team on Toll Free 1300 727 355 (within Australia) or email us at